G Angara - INT 101

 - A social movement usually needs three parts: starting because of social habits of friendship, growing because of the habits of a community, and it endures because leaders give participants new habits.  - Before Rosa Parks, many other black passengers had been put in jail for refusing to give up their seats. None of them started a boycott or protests. - Parks was involved in a lot of her community and was deeply respected. Her arrest sparked social habits (friendship habits) and ignited the initial protest.  - Weak tie acquaintances are important because they let us know information we might not have gotten to know otherwise.  - In adult life, peer pressure is how businesses get done and communities self organize.  - Doug McAdam tried to figure out why some people participated in Freedom Summer and others didn't, when everyone knew the risks of it. His hypothesis that those more self centered stayed home was wrong, because his analysis showed that both self ce...

 - Pole, a statistic worker at Target was asked to figure out which of Target's workers were pregnant from their buying patterns, because pregnant parents buy a lot of things, and workers are able to sell more to them.  - If people see healthy food in the front of the store and finish their grocery shopping first, they are more likely to buy junk food later in their shopping trip.  - Each person's shopping habits are unique and don't typically overlap.  - Target uses their credit cards to be able to predict customers' spending and shopping patterns. They will guess what else you might buy but not at Target and ship you coupons for those things to try and get you to buy it at Target.  - People's buying habits are more likely to change when they're going through a major life event. When people are going through a divorce, changing a household, getting married, etc, they are vulnerable to interventions by marketers. Pregnant women are gold mines for this reason....

 - Rhode Island hospital had a gap between physicians and nurses, with the nurses feeling unappreciated and undervalued. The nurses had habits to avoid physician arrogance. They color coded doctors based on their personalities, and developed habits to make sure patients underwent procedures properly.  - An 86 year old man had a hematoma and was taken to Rhode Island Hospital. A neurosurgeon in the middle of a routine spinal surgeon was paged and he told his assistant (a nurse practitioner) to get the man's wife to sign a consent form approving surgery. When the man was wheeled in, they found that the consent form didn't say which side of the man's head the hematoma was on, or which side to operate on.  - The surgeon said it was the right side of the brain, ignored the nurse's protests or suggestions to recheck, and began operating, only to find out that they were operating on the wrong side of the brain. The surgery took twice as long, and the man died without ever rega...

 - Travis Leach grew up in a family where his dad was a functional heroin addict, and he and his siblings were used to it. When his dad overdosed when he was nine, his older siblings were used to it and knew what to do.  - He dropped out of high school at sixteen, and started working part time jobs, but would lose control when people were rude to him. He got a job at Starbucks, and learned how to control his temper and got a hold of his life. He is now a manager of two different branches and makes a decent amount of money.  - Starbucks focuses on training it's employees to remain focused on making people happy and putting their own emotions aside. It teaches them willpower, and how to stay focused on their job.  - A study on four year olds and marshmallows made people assume that willpower is a skill. However, Mark Muraven decided to question this further, because he realized that unlike normal skills, willpower doesn't stay constant.  - Muraven conducted an exp...

 - Alcoa was a company that manufactured Aluminum, and was one of the largest companies on earth. However, investors were concerned because the management had made misstep after misstep. In 1987, the new CEO was announced: Paul O'Neill, which caused concern, because no one had ever heard of him.  - O'Neill talked about worker safety in his speech to the crowd. He told the crowd of investors that he intends to make Alcoa the safest company in America, confusing the crowd because CEOs would normally talk about lowering costs and increasing profits.  - Investors, concerned, began to pull out their money, which would go on to be the worst thing they ever did, because within a year of the speech Alcoa's profits would hit a record high.  - O'Neill wasn't sure if he wanted the job when it was offered to him, and made a list of what his biggest priorities would be if he accepted the job. He had made a name for himself throughout his career as someone whose lists "alway...

 - Tony Dungy was a football coach whose dream was to coach an NFL team, and he had many prospective interviews but was unable to get many jobs because his technique was to focus on players' habits. He finally got a job coaching the Tampa Bay Buccaneers, who were one of the worst NFL teams.  - Golden rule: You can't extinguish a bad habit, you can only change it  - Dungy doesn't bother with obscure plays or complicated moves like other coaches. He just makes his players drill the same basic plays over and over again until they can do it better and faster than the other team.  - Bill Wilson, the founder of Alcoholics Anonymous, was an alcoholic who went to a hospital for drug and alcohol addictions, and he was given belladonna (a hallucinogenic drug) which caused him to have intense pains and hallucinations and he had a vision that he saw "god" and that he was in a new world when he regained consciousness.  - AA has a very high success rate, and it's twelve ste...